VIDEO PODCAST SERIES

“HOW I BUILT THIS”

DRIVING SUCCESS

Two years ago, a spark ignited that has grown into an award-winning STEM education program.

This is the story, that will be told over a span of two months, of how our Founder & CEO Loxley Browne brought our organization to life.

From Episode 1 to 33 of our video podcast, Drive to Success,  we will guide you through what it takes to build a company. Whether you are a student or adult, these nuggets of information will help you grow your idea.

EPISODE 1

The Story of Entrepreneurship & Athena Racing

Two years ago a spark ignited that has grown into an award-winning STEM education program. Using a racecar, we teach essential life skills and career development with interactive and creative methods to stimulate curiosity and expose STEM career opportunities.

EPISODE 2

The Spark Ignites!

What sparked the idea for Athena Racing?!? Learn how this concept came to life. How all of the steps in Loxley’s career led to her creating this nonprofit extracurricular program. As she says in the podcast, “I never thought I would start Athena Racing, I never could have guessed that I would have done anything like this. But now that I have done it, I couldn’t imagine never doing it.”

INTERVIEWED BY: Anaya
EPISODE 3

It’s All In The Name!

You may think you know you know us, but you won’t really know Athena Racing until you listen to this episode. It’s all in the name. Get ready to find out what we are really racing towards!

INTERVIEWED BY: Mihika
EPISODE 4

Becoming a 501(c)3 Public Charity

Growing her career through the for-profit sector brings a different and fresh perspective to our non-profit. Hear the amazing story of how Ms. Browne accomplished a nearly impossible feat. The story of Athena Racing’s fast paced beginnings is unbelievable. Hear the thoughts from our founder and her wish “fix the nonprofit sector” and make Athena Racing self-sustaining.

INTERVIEWED BY: Laksita
EPISODE 5

We’ve Got the Look

All of the elements of the Athena Racing logo have meaning. When building a new brand, the logo and brand consistency are a necessity for growing awareness. Listen to today’s podcast to find out why style guides are so important and how to build a brand that stands out!

INTERVIEWED BY: Akshaya
EPISODE 6

Put Your Foot on the Gas!

With the launch of our extracurricular STEM program into the school at the start of the 2019-2020 school year our founder was scouting the schools like a SEC football coach. Then the pandemic hit. Fast, smart, swift decisions expanded our reach and our plans keep growing. Find out what is in the works and the key industry leader she would like to meet…the answer may surprise you. It was not the person our Board Advisor, Kristen Finley, thought it would be!

INTERVIEWED BY: Kristen
EPISODE 7

Building a Budget

Planning a budget is a big, audacious task! This is your time to think over every single thing you would LIKE to do and whittle it down to what you CAN do. A budget keeps you on track and accountable. Without it, you can’t show where you are going and what you want to accomplish. Every program costs money and time… this is your way of accounting for both.

INTERVIEWED BY: Surahbi
EPISODE 8

Making the Pitch

A pitch is the concise and interesting way of describing your company, your product or yourself. It does take preparation and practice to become skilled, so take the time to perfect what you say. Imagine that you are in an elevator and have 7 floors to capture the attention of the one person that you have wanted to meet. Know your pitch, know your ask, and know your deliverable. That magic combination with your contagious enthusiasm will open doors!

INTERVIEWED BY: Megan
EPISODE 9

Writing the Story

Telling your story in a smart, concise voice is key to attracting customers, followers, donors, media. There are so many channels to get the word out there, but how do you do that in a way that attracts good attention? How do you get your key customers attention? How do you keep it all updated?

INTERVIEWED BY: Heleina
EPISODE 10

A Picture is Worth…

When you are telling your story, the visuals that you use are key! Your graphics and branding team (or you the solopreneur) needs to create a graphics package and consider all of the placements – website, brochures, social media – in order to properly spotlight your work.

INTERVIEWED BY: Anaya

LISTEN TO OUR PODCAST!

You can find “DRIVE to success” on all podcast platforms. Subscribe & Listen!

EPISODE 11

Puzzle Pieces

If you like putting puzzles together, this is the division of the company you should spearhead. Creating your online presence takes the knowledge and patience to link everything together. Making a change to the site often requires three to ten other steps just to get the automation and process in place. But, as we all know, if you don’t have an online presence, as a business, you don’t exist! Learn how to approach this without too much fear and start putting that big puzzle together.

INTERVIEWED BY: Manny
EPISODE 12

Howdy Partner

From shy to social butterfly, the ability to connect is a skill that you can learn. To make the best connections, you need to be an outstanding connection. “Say what you’re going to do and do what you say” is the best way to assure your connections that you are worth backing.

INTERVIEWED BY: Ocean
EPISODE 13

Publicity & PR

Generating press for your company is an important step in driving awareness. Learn the important steps and ways to become the darling of your media contacts.

INTERVIEWED BY: Laksita
EPISODE 14

Renaissance Women

How do you stand out from your peers at work, school, life? Become a Renaissance Woman with multiple skillsets that work across different sectors is key in today’s workforce. Left-brain, right-brain, engineers, artists…it takes all to create the perfect team and with multiple skillsets you can amplify your innovation and productivity!

INTERVIEWED BY: Mihika
EPISODE 15

Pandemic Pivot

Leaders and CEOs will appreciate the thought, work and decisions made in our pandemic pivot. With the world in gridlock we had to take the responsibility of shaping a new normal without knowing what the next day would bring. Acting as a race car driver, we looked beyond the immediate and focused on seeing the future. That new future is what we are racing towards. You can’t control other things, but you can control yourself and your reactions.

INTERVIEWED BY: Mihika
EPISODE 16

Building a Board

Building a working Board requires members who are willing to pay it forward in time, energy, knowledge and connections. How did Athena Racing’s CEO attract industry leaders and experts to support our non-profit? Great energy and enthusiasm are key! Discover how she involved all ages into building out a Board that is leading our organization into the future.

INTERVIEWED BY: Heleina