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CEO, HRE WHEELS
Alan came to HRE in 1999 from Northrop Grumman where he worked as an engineer specializing in structural analysis of aircraft structures. Being a die-hard “car guy” and wanting to shed the big corporate culture for something more dynamic, he joined HRE as Lead Engineer. Landing his dream job, HRE provided an opportunity for him to not only create awesome products, but to help define the company culture and build a world renown brand. Over the years, he oversaw design, engineering, and production, until he was promoted to President in 2009 and CEO in 2019.
Alan not only is into cars, but also motorcycles and airplanes. He recently got his Private Pilots License and is building an experimental airplane in his garage.
Alan holds a BS in Engineering from Harvey Mudd College and an MS in Mechanical Engineering from UCLA.